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TOP NEWS FANY Studio's Format FREEZE ― First Sales Achieved! Successful Sale to the Largest Linear TV in Portugal
StudioPress Release

2024. 5

30

FANY Studio's Format FREEZE ― First Sales Achieved! Successful Sale to the Largest Linear TV in Portugal

NTT DOCOMO Studio & Live, Inc. (Location: Chiyoda-ku, Tokyo; President: Keisuke Yoshizawa), which delivers world-class content to the world, has decided to sell the "FREEZE" format to Portugal's largest television station, TVI (Location: Lisbon, Portugal). The decision to sell the format comes just two months after the company signed a format license agreement with Fremantle Media Limited (Location: London, UK) in March of this year.* This content, which has been enjoyed by many viewers in Japan for two seasons, will be broadcast in Portuguese as a primetime show every Saturday from June 8th of this year, with Portuguese actor Pedro Teixeira as the host.

FREEZE is a new type of game show and was born with the idea of a comedian of Yoshimoto, Hitoshi Matsumoto, who also invented the popular format LOL (Last One Laughing) on Amazon Prime Video. No matter what happens, DO NOT MOVE. This is the only rule required of contestants. No skills required. They must simply "freeze" until the presenter releases them. However, there will be traps and tricks along the way that will provoke reactions from the contestants. Only those who persevere through the unimaginable nonsense and harsh challenges that exceed the limits of their minds and bodies will survive to battle it out for a place in the grand finale.

LOL (Last One Laughing), also invented by Hitoshi Matsumoto, has already been rolled out in about 20 countries around the world, and in recent years, Japanese content formats have been expanding their reach, particularly in the European market. We hope that this format will become a new regional program that customers around the world love.

*Reference) Released on March, 2024: 
https://fanystudio.com/news/studio-global-production-rights-acquired-for-japanese-comedy-format-freeze-20240314/

■ FANY Studio
NTT DOCOMO Studio & Live, Inc. 
A joint venture established by NTT Docomo, one of Japan's largest telecommunications companies, and Yoshimoto Kogyo, one of Japan's largest entertainment companies. By leveraging the strengths of both companies, we have created an innovative entertainment business and continue to deliver entertainment from Tokyo to the world. In overseas markets, we are engaged in the production and sales of programs and formats, mainly reality shows and game shows, WEBTOON-focused IP development, and drama production and sales.
Business start date: May 1, 2023
Location: Floor 33, Sanno Park Tower, 2-11-1 Nagatacho, Chiyoda-ku, Tokyo
President: Keisuke Yoshizawa
Official website URL: https://fanystudio.com/

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